I suffer from sensitive, dry skin and am consequently on a constant look-out for hydrating products. I've used serums on and off for the past few years and notice the effects every time.


Serums are thick liquid-like products with active ingredients like vitamins and anti-oxidants. They are designed to penetrate and treat various skin conditions, such as redness, dehydration, wrinkles and dark spots.

Due to their large molecules, moisturizers can only penetrate the first layer of the skin in order to hydrate it and seal in moisture. A facial serum, on the other hand, is able to penetrate into all three layers of the skin because it is made of smaller molecules. Its ability to go down deeper into the skin allows it to help target and combat different skin problems.

Many serums can be on the expensive side. Most cosmetics companies position serums as a specialty product, and therefore hike up the price with the promised benefits.

In the last few month, I’ve tried out a few different serums (each under $40) and wanted to share my finds with all of you.   

Aptiva serum for about 35€

Source: makeup4all.com
I bought the above pictured serum by Aptiva at El Corte Inglés after getting a recommendation from a pharmacist. Madrid's arid climate really does a number on my skin and this product helped, but I wasn't 100% convinced.

Equate serum for about $14

I like the silky texture that this serum gives my skin. It's so easy to pick up this Equate Serum Daily Regenerating while visiting Wal-Mart and comes at a great price.

Trader Joe's serum for $9.99

This was a total surprise buy. I found this treasure while picking out Spanish wines at my local Trader Joe's. I'm really loving this product! 

For smoother and more hydrated skin, I like to apply 1-2 drops all over my face and neck (after washing away make-up) before swiping on nighttime moisturizer.

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